Napier needs to work harder to attract tourists

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You don’t have to travel far from Hawkes Bay to realise we live in one of the best spots in the world, but we need to do more to ensure our way of life is preserved.

We are a tourist region and yet we are a little off the beaten track – we need to provide attractions and facilities that encourage tourists to visit the East Coast.

Napier, with its Art Deco quarter is a jewel in Hawkes Bay’s tourism crown. And yet Napier has its’ own problems that we need to address.

We need a beach and one day the Council will have the guts to run with this project.

We have a very real problem with more and more motels being built along our Marine Parade and more and more bars and restaurants being built in Ahuriri. How do we link the two? How do we make sure those that are staying on the Marine Parade enjoy Ahuriri and those that are staying in Ahuriri enjoy the inner city.

My view is we should set up a small train-like vehicle with carriages that would run on the road between the refurbished Marineland and West Quay. If you have ever transferred from International to Domestic at Honolulu airport on the Wiki Wiki you will know what I mean.

The Deco Deliverer could be made up of a tractor unit and the number of carriages would be determined by demand. The carriages would have speakers in them and a recorded commentary would tell the passengers about the Marine Parade, why the Sea Wall was built, the history of the Port, Ahuriri’s history. Done properly it could be a great experience and it would be a point of difference for Napier.

Hawkes Bay needs to look at ventures that are unique. We have wonderful wineries but so do many other areas of New Zealand. We have wonderful orchards and market gardens but so do many other areas of New Zealand. We have a wonderful climate but so do many other areas of New Zealand.

We need points of difference to encourage people to visit Hawkes Bay and perhaps the Deco Deliverer could be one of those things.

Put your thinking caps on and if you’ve got any bright ideas, let me know.

Related posts:

  1. Linking our two hearts
  2. Art Deco Weekend
  3. Art deco weekend under threat

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